Wild Oats Swot - 1983 Words

SWOT ANALYSIS A SWOT analysis is a top-level evaluation of a company’s internal strengths and weaknesses; and opportunities and threats that are external to the company, but apply to the industry as a whole. Here, we provide a brief background summary as well as present team Third Shift’s SWOT Analysis for Whole Foods Market, Inc. Whole Foods Market, Inc. (Whole Foods Market) owns and operates a chain of natural and organic foods supermarkets. As of September 30, 2007, the company operated 276 stores organized into 11 geographic operating regions: 263 stores in 37 U.S. states and the District of Columbia, 7 stores in Canada, and 6 stores in the United Kingdom. This includes 74 stores acquired from Wild Oats Markets, Inc. (Wild†¦show more content†¦In addition, the company has a strong store location selection procedure and an ongoing relocation strategy. They actively relocate some of its smaller stores to larger locations with improved visibility and parking each year. For stores relocated in fiscal years 2003 through 2007, the overall average increase in size was approximately 121%. Focused growth strategy of the company has helped it to reach wide number of customers and diversify its revenue streams. Wide product range and brands The company offers a broad product selection in all its stores, including seafood, grocery, meat and poultry, bakery, prepared foods, specialty, nutritional supplements and vitamins, body care, books, floral products, pet products and household products. It offers a selection of perishable foods designed to appeal to both natural foods and gourmet shoppers. The company’s private label offerings feature over 2000 SKUs. Whole Foods Market markets its private label products under different brand names 365 Everyday Value, 365 Organic Everyday Value, and the Whole Brands family. The products sold under the 365 brand (365 Everyday Value and 365 Organic Everyday Value) are less expensive than other products offered at Whole Foods Markets stores. The 365 Organic Everyday Value brand provides all of the benefits of organic food at lower prices.Show MoreRelatedWhole Foods Pestle1012 Words   |  5 Pages Porters 5 Forces Analysis Competitive Rivalry Trader Joes, Sunflower Markets and Fresh Market. Since 2006 WFM merged with its main competitive rival: Wild Oats Markets. Initial strategy of large stores was competitive, now competition. Sunflower Market stores opening in locations where there is relatively few WFM and Wild Oat Stores. Evaluation: STRONG Potential New Entrants Likely, but WFM well established and market is well saturated and very competitive. Evaluation: WEAK Read MoreWhole Foods Market1449 Words   |  6 Pagescorporate strategy of Whole Foods. According to Securityinfowatch.com, Whole Foods has several current corporate strategies in use and many of these pertain to their competitor Wild Oats. Some of the strategies include; opening a Whole Foods store to cut revenue in a nearby Wild Oats store by 30% and buying and shutting down Wild Oats stores to increase revenue for Whole Foods by 85 to 90%. Furthermore, according to the FTC leak, Whole Foods has set ground rules that bar their suppliers from selling directlyRead MoreNatureview Farms Case Analysis2493 Words   |  10 Pagesat Natureview Farm, Inc., on behalf of Christine Walker, Vice President of Marketing.   The purpose of this analysis is to provide a recommended course of action for the company to grow their revenues by 50% by the end of the 2001 through the use of SWOT analysis on the three recommendations proposed by the senior leadership at Natureview Farms.   The findi ngs will serve as the recommendation for Christine Walker to present to the CEO, Barry Landers.    II. Business Overview Natureview Farm, IncRead MoreWhole Foods Strategy1168 Words   |  5 PagesWhole Foods has tried to lower some of its pricing to compete with all of the other growing stores in the market. SWOT: Strengths: Despite the economic downturn, Whole foods has a strong financial performance. Revenues have grown by a rate of 17 percent over last year and this increase was driven by 14 percent square footage growth, excluding the recently acquired Wild Oats locations. Whole Foods recorded sales per gross square foot of $923,an increase of approximately 7 percent over lastRead MoreWhole Foods Market, 2005: Will There Be Enough Organic Food to Satisfy the Growing Demand?1485 Words   |  6 Pages215 stores located primarily in the west and east coast of the United States. They offer upscale grocery fare and employs low cost structures. The second biggest retailer in the industry. †¢ Wild Oats Market has 100 stores located in 24 states and Canada. Relying on employees to learn the industry, Wild Oats is committed to strengthen and streamline its operation to expand its business. The third biggest retailer. Internal analysis Tangible Resources †¢ Natural and organic products †¢ StringentRead MorePepsico Case Study1082 Words   |  5 Pagesstrategies enable them to effectively utilize cost leadership and broad differentiation to maintain their strong competitive advantage and their continued success is an indicator of how well these strategies are working for PepsiCo ( Ferguson, 2017). SWOT Analysis The Strengths of PepsiCo are as follows: Ranking Brand Owner 1 Lay’s Owned by PepsiCo 2 Doritos Owned by PepsiCo 3 Cheetos Owned by PepsiCo 4 Ruffles Owned by PepsiCo 5 Pringles 6 Tostitos Owned by PepsiCo 7 Wavy Lays Owned by PepsiCo 8 FritosRead MoreMcdonald s And Burger King Fast Food Contenders1488 Words   |  6 PagesPromotions Strategic organization together Client ad High nourishing advantage Cereals $ 6.49 Super market Advertisement Long term partnership with female strengthening High protein Choco nuts and oat $ 30 New world News paper Strong Proficient organization target protein oats $ 24.47 Commencement Commercial Interplanetary organization together Great high fiber and protein Cereals rolls $ 38.33 All store Advertisement and advertising strategy Relationship and assertionRead MoreSituation Analysis for Whole Foods Markets5587 Words   |  23 Pageschains. Between 2002-2006, Whole Foods opened 10-15 bigger stores in metropolitan areas. Acquiring Wild Oats natural supermarkets was a big step for Whole Foods and allowed Whole Foods to enter 15 new metro areas and 5 new states. John Mackey believed that the addition would give additional bargaining power, boost utilization of the company’s facilities, and allow expenses to be reduced. (The Wild Oats acquisition will be discussed in further detail later as part of Whole Foods strategy analysis.)Read MoreBusiness Relationship Between Business And Business Essay1459 Words   |  6 Pagesmart †¢ Announcement †¢ Long term collusion with female solidification †¢ More protein †¢ Coco nuts †¢ $ 33 †¢ New world †¢ journals †¢ Strong Expert conspiracy †¢ extraordinary fiber cereals $ 25 Countdown Advertisement Interpla More fiber Oats bread rolls $ 38.37 All broad store Advancement and showcasing strategy Relationship and comprehension glorious Key high grounds 98% fat free food Heavenly and sugary breakfast Vibrant breakfast Grit and sound items Brand image Good Very goodRead MoreWhole Foods Market Case Analysis1768 Words   |  8 Pagesof the organic food brand. Threat of new entrant There are a few new entrants, which are Trader Joe’s company and Wild Oats Market. This two are the new entrant in this industry however this represents a moderate threat as for the Trader Joe’s company, it has no service department and it has limited space of store, as compared to Whole Foods Market. Secondly, as for Wild Oats Market, the founder was lack of experience in this industry and they was emphasizing on the learning of the employees